Notes for
UK operators.
Working notes on setting up, selling and scaling in the UK — company setup, consumer law, AI operations and software delivery, written from live client work rather than theory.
Registering a UK company without slowing the build down
Incorporation is the easy part. The decisions that actually shape your first trading year are the ones founders rush past on the Companies House form.
Read articleWhat UK consumer law actually requires from a dropshipping store
Selling to UK consumers puts obligations on you regardless of where your supplier sits. Most store owners find this out through a chargeback.
AI + operationsAI automation that survives contact with a small team
The automation that works is rarely the impressive one. It is the one that removes a task somebody genuinely dreaded doing.
ComplianceUK data protection basics you cannot skip
A contact form makes you a data controller. Most small UK businesses collect personal data long before they think about how they hold it.
SoftwareHow to price a first software project you have never built before
Fixed price protects the client. Time and materials protects the builder. The interesting question is what protects the project.
CapabilityHiring your first team member in the UK
The admin is more predictable than founders fear. The judgement calls around it are harder than they expect.
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